Reading Town Centre Iconic

Our Reading Town Centre Iconic is situated on the Broad Street Mall shopping centre and faces down Broad Street which is the main pedestrianized shopping street in the town centre.

This massive unmissable screen is 6x4m and is highly visible to all the centre visitors as well as shoppers stretching all the way down Broad Street.

The Broad Street Mall attracts an average of 20,000 visitors a day alone with an average of 50,000 a day to Reading Town Centre

Fast Facts

  • Reading is the largest Town in the UK
  • Soon to become another stop on the London Underground map, Reading is fast becoming a hotbed for London Commuters
  • Reading boasts 2 large shopping centres as well as many high class retail outlets on Broad Street and surrounding roads

AUDIENCE INSIGHTS

MALE / FEMALE
44% / 56%
AB
42%
ABC1
74%
15-24
21%
25-34
11%
35-44
30%
45-54
12%
55+
26%

READING TOWN CENTRE ICONIC, BROAD STREET

IMPACTS
168,842 per 2 Week Campaign for 17% SOV
FORMAT
Landscape >20 and <30m²
SIZE
1 x 6m (w) x 4m (h) (24m²)
DISTRIBUTION
1 in 6 (6 x 10 seconds –Longer Slots Available)
QTY
10 Seconds per Showing Minimum
OPERATIONAL
24 Hours
TYPE
Full Motion
FRAME ID
2000152947

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