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Mass Media Case Study: DSP Fitness

Mass Media Case Study: DSP Fitness

Mass Media Success Story DSP Fitness is an independant Bodybuilder, Personal Trainer and Fitness influencer based in Berkshire. Mass Media worked closely with DSP Fitnesss to set up a campaign which coincided with the new year and had a clear call to action. The aim...

Mass Media Case Study: DSP Fitness

Mass Media Success Story DSP Fitness is an independant Bodybuilder, Personal Trainer and Fitness influencer based in Berkshire. Mass Media worked closely with DSP Fitnesss to set up a campaign which coincided with the new year and had a clear call to action. The aim was to capture the January fitness buzz in order to increase inquires and booking.“ I can’t...

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How Effective are Annoying Adverts in Digital Media Campaigns?

How Effective are Annoying Adverts in Digital Media Campaigns?

How Effective are Annoying Adverts in Digital Media Campaigns? There’s an old maxim that goes “Any publicity is good publicity” – and it’s been used to justify an endless stream of bad TV adverts over the years. Some vaguely irritating, and others downright terrible....

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What is the Best Position to Locate my Advert?

What is the Best Position to Locate my Advert?

What is the Best Position to Locate my Advert? With the DOOH market continuously growing at a fast rate, the number of screens used for advertising are more readily available across the country. This gives you the opportunity to position your adverts in various...

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